About Me

Skills

Branding
My brander hat fits just as well as my builder hat. Telling a product story spans across interface, offering and the ecosystem that surrounds it. I’ve crafted names, visual identity systems, product interfaces, marketing campaigns and brands across major consumer brands and early stage companies.

User Experience
Good ideas should be brought to life and made beautiful along the way. I know I’ve nailed my target when the quantitive or qualitative clicks jump. Simplicity is where the true beauty lies, from the users first experience and through every step of their journey.

Visual Design
At night I dream in vectors. Visual communication has been at my core since before I pursued a career in it-design is simply a reflexive constant to me. My design process carries the same gravity of attention regardless of subject matter.

Leadership
Mentoring teams into superheroes is immensely satisfying. I’ve managed both design and development talent, and believe that together we are mighty. I motivate and organize, and when we do hit a bump I lead us through with grace and ease.

Spaces
I've always been a maker-builder, designing spaces for retail, restaurants, home, outdoor, and events. From design to fabrication and prototyping, I've worked and learned alongside the brightest minds in optics, electronics, materials, and machining.

Product Design
My track record finds me at technology forefronts. Seeking the innovative, I hit my stride navigating the often nebulous journey of an idea transforming into reality. Flying solo or locking arms with a trusted crew, I stay the course and rally troops.
Experience
2021 - Current | Creative Director | Vuzix
Design leadership, product development, marketing and collateral, UI/UX, trade shows, photography and software development for an industry-leading smart glasses manufacturer.
2018 - 2021 | Independent Contractor
Branding, web design, web development, SEO, marketing communications, presentations, and product design for emerging products and established companies. Featured Clients: Morgenstern's, Ethos, Northstar, Vettd, Pico, Xcellio, 11 Eleven, Rock Paper Reality
2012 - 2018 | Creative Director | Osterhout Design Group
Conceived and delivered complete product ecosystems for cutting edge technologies. Designed and developed a cutting-edge user interface OS smartglasses. Innovations included breakthrough real-world tracking, user-centric see-through interface, stereoscopic displays, and hands-free interaction. Developed corporate and product brand strategies, created visual identity, implemented marketing campaigns across advertising touchpoints, digital channels, events, communications, and more. Managed team of designers and developers across multiple geolocations.
2006 - 2011 | Director of Product Design | Waterfall
Owned the product design process from definition to the development of innovative and patented user interface solutions for a mobile marketing communications platform used by Forbes 500 companies and presidential campaigns.
2005 - 2006 | Freelance UX Designer | Museum of Modern Art, New York
Re-designed MoMA Store website, including visual design, shopping path, and user experience.
2004 - 2006 | Independent Contractor
Contract design and strategic consulting services for website and product redesigns, UI/UX, front end strategy, SEO, and brand identity. Featured Clients include: West Elm, William-Sonoma, Museum of Modern Art New York
2000 - 2004 | Product Design Manager | ETRADE
Designed and developed breakthrough features for E*TRADE’s innovative domestic and international investment trading and financial services websites. Collaborated directly with the executive and management teams to communicate and execute the company’s vision through technology and design. Design lead and liaison on special projects and integrations with technology partners.
2000 - 2008 | Webmaster/Design Lead | Burning Man
Lead two website redesigns of burningman.org via a global remote team, encompassing both UI and content.